About Us

TVS EBike Company
TVS EBike Company AG was created in 2025 to consolidate the various personal ebike businesses of TVS Motor Company under a single, unified organization. Headquartered in Switzerland, with a legacy dating to 1914, the company oversees TVS Motor’s ebike operations across Switzerland, Germany, Austria, the UK, and Australia.
TVS Ebike Company operates a strong retail network in Switzerland, Germany, and Austria under the m-way brand, while also managing B2B sales across Europe, the UK, Australia, and New Zealand. In addition to its retail and distribution presence, TVS Ebike Company develops and markets ebikes under its portfolio of owned brands: Cilo, Simpel, Allegro, EGO Movement, and EBCO - each offering distinct identities, high-quality engineering, and a commitment to premium riding experiences.
TVS Motor Company
TVS Motor Company, headquartered in India, is a leading global two and three-wheeler manufacturer, championing progress through Sustainable Mobility with four state-of-the-art manufacturing facilities in Hosur, Mysuru and Nalagarh in India and Karawang in Indonesia. Embedded in our 100-year legacy of Trust, Value, and Service, we take pride in making internationally aspirational products of the highest quality through innovative and sustainable processes.
We are the only two-wheeler company to have received the prestigious Deming Prize. Our products lead in their respective categories in the J.D. Power IQS and APEAL surveys. We have been ranked No. 1 Company in the J.D. Power Customer Service Satisfaction Survey for consecutive four years.
Our group company Norton Motorcycles, based in the United Kingdom, is one of the most emotive motorcycle brands in the world. Our subsidiary in the personal e-mobility space, TVS Ebike Company, has a leading position in the e-bike market in Switzerland. TVS Motor Company endeavours to deliver the most superior customer experience across 80 countries in which we operate.
Our Vision
At TVS Motor, our vision is to transform the quality of life of people across the world by providing mobility solutions that are exciting, responsible, sustainable and safe.
TVS Ebike Company is driven to make this vision a reality in the ebike industry. Through our brands, our products and our distribution networks, we deliver smart, sustainable ebike solutions to global markets – making electric mobility more accessible, practical and exciting for people around the world.
